This is always the hard one! The short answer is 'How long is a piece of string'?

Each web site is different and each web site will have different objectives and performance expectations. It primarily depends on how well your existing site is set up and the number of pages you want to have or need to have optimised to achieve the return you require on the investment you have already made.

Not all pages have to be optimised, however, and it may be that your homepage and selected main topic pages can be updated and optimised for a selection of search engines with your selected keywords and phrases.

SEOP believe the above represents a very competitive means to increase both awareness and more importantly sales revenues.

When comparisons are made with traditional promo-tional activities, like press advertising and 'Yellow Pages', using the internet as a means of raising awareness, advertising and promotion for generating additional sales is an increasingly cost-effective method.

Simply, compare the costs associated with running an ad in every 'Yellow Pages' in the country to get a comparison.

Admittedly, not every home, yet has access to the internet but more and more do and the figures are rising almost exponentially. And if they do not have access at home the likelyhood is they can access at work.

Contact us now for a no-obligation site analysis.

There's no better time than now to make sure that when your customers want to find you they will be able to!